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SamþykktRaða eftir:SamþykktTitillRaða eftir:TitillHöfundur(ar)
25.8.2014Áhrif handahófsafsláttar á kexsölu: Tilraunir í verslunum KrónunnarGarðar Stefánsson 1984-; Magnús Árni Gunnarsson 1981-
10.8.2017Consumer complaint behaviour on Facebook and Twitter brand pagesMaría Rosario Blöndal 1988-
30.1.2014Customer Analytics in Iceland: Attitudes and implementationRúrik Karl Björnsson 1987-
25.1.2017Customer engagement on Instagram brand pages in the make-up cosmetics industryAnnika Vignisdóttir 1988-
5.6.2014Digital Marketing Practices in IcelandBjörgvin Jóhannsson 1979-
5.6.2014Effect of Social Media Marketing on Traditional Marketing Campaigns in Young Icelandic CompaniesAnna Guðbjörg Cowden 1989-
26.8.2015Effects of Content on Facebook Post Popularity: The Case of IcelandairHerborg Sörensen 1988-
7.7.2016Effects of content on Google ad success : the case of IcelandairOlivier, Nicolas Pierre Hippolyte Emile, 1993-
31.8.2015Efnismarkaðssetning hjá íslenskum fyrirtækjumJón Ragnar Jónsson 1991-
17.1.2019Engagement behavior on Facebook and the relationship between managers and consumers: the case of IcelandairArna Dögg Sigfúsdóttir 1991-
26.9.2013Experimental Analysis of Facebook Marketing Using Conjoint Analysis and Eye ScanningHildur Einarsdóttir 1985-
6.7.2016Factors affecting attitudes and behavioral intentions towards in-app mobile advertisements: A cross-cultural comparison between India and the United KingdomAtli Geir Hallgrímsson 1989-
9.8.2017Fish consumption and attitudes towards fish among Icelanders and tourists : application of the theory of planned behaviourKaren Gréta Minney Pétursdóttir 1993-
21.8.2013Flórídana: Vörumerkjarýni og markaðsrannsókn á persónuleika vörumerkisinsÞórhildur Fjóla Stefánsdóttir 1990-
27.8.2015How can Tibco Spotfire enhance Icelandair's Twitter Marketing?Ármann Gunnlaugsson 1991-
27.8.2015Icelandair Social Media Communication: Develop Appropriate Digital Strategy on FacebookSandra Espersen 1986-
5.6.2014Improving Consumer-Retailer Relationships Through Digital Retail: How in-store technologies can affect the Icelandic grocery industryLiam Kristinsson 1988-
27.8.2015Influential Factors of Donation Interest: The Significance of Risk Perception and the Role of CosmopolitanismLilja Ósk Diðriksdóttir 1989-
10.8.2017Instagram marketing : a study about the effect of visual content on customer engagement in the airline industryWilhelm Öhman 1989-
1.3.2016Means to an End: Marketing Research on Icelandic Cosmeceutical Brands and Consumers' Motivations for PurchaseStefanía Hrönn Guðrúnardóttir 1988-
3.9.2014Meistaranám í markaðsfræði við Háskólann í Reykjavík. VörumerkjarýniKristjana Kristjánsdóttir 1990-; Bryndís Marteinsdóttir 1981-
23.1.2019Mobile banking in Iceland the behaviour and views of managers and consumersLaufey Fríða Guðmundsdóttir 1984-
30.1.2014Network effects on the internationalization process of Icelandic Software FirmsTryggvi Jónsson 1978-
7.7.2016Online customer engagement on Twitter : the case of IcelandairHelena Gunnars Marteinsdóttir 1988-
31.1.2013Online Marketing & Travel Agencies. Development stages of websites and the use of webmetrics.Droplaug Guttormsdóttir 1986-