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15.2.2018Advertising on social media : consumer´s attitude and behaviour towards social media advertisingJóhanna Ýr Hallgrímsdóttir 1990-
7.7.2016Advertising success on Facebook : in collaboration with Home24 companyMonika Jakstaite 1989-
8.6.2023Attitudes toward advertisements of sex toys : comparison between age groups, gender and owning a sex toyBirta Líf Haraldsdóttir 2001-; Kristín Helga Ómarsdóttir 2001-
16.6.2022Attitudes toward social media advertising and its effect on buying behavior.Bergþóra Hrund Bergþórsdóttir 2000-
14.1.2020Comparison of mixed retailers’ online marketing strategies in Iceland and Thuringia: an ethical perspectiveIrma Patricia Reyes Dueñas 1993-
15.6.2020A comparison of traditional and digital mediums’ effect on reach and purchase intentionBjörgvin Smári Halldórsson 1994-; Kristófer Ísak Hölluson 1995-
2.8.2012Consumer trust in advertising in different mediaKristján Pétur Sæmundsson 1988-
2.4.2012Continuity productsBrynjar Hauksson 1976-
7.7.2016Effects of content on Google ad success : the case of IcelandairOlivier, Nicolas Pierre Hippolyte Emile, 1993-
18.6.2018Evaluation of the state of Project Management in the advertising industry : "The soft stuff is the hard stuff"Frank Arthur Blöndahl Cassata 1983-
6.7.2016Factors affecting attitudes and behavioral intentions towards in-app mobile advertisements: A cross-cultural comparison between India and the United KingdomAtli Geir Hallgrímsson 1989-
4.6.2019How can Pipar\TBWA better utilise data for designing creative advertisements?Guðbjartur Karl Reynisson 1984-
22.6.2022How social media promotions from Iifluencers impact purchasing behaviour of social media usersDaníela Sara Sævarsdóttir 1997-